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November 17, 2011

The Advantages of Google+ Pages vs. Facebook Pages

When it comes to investing time and resources into social networks, some businesses may have a hard time justifying diving into one when they are already satisfied with another. This holds true with the new Google+ pages – businesses want to know what makes them so special compared to Facebook pages. Google+ pages have several […]

LinkedIn for Business – Building Your Professional Brand & Traffic

Last week, we looked at ways to optimize your LinkedIn professional profile for the maximum impact with visitors and within search results. Now, let’s take a look at what you should be doing on LinkedIn to build your professional brand and authority. Making Connections First off, once your profile is all setup and ready to […]

LinkedIn for Business – Optimize Your LinkedIn Profile

LinkedIn is the top social network for professionals with 135 million members and counting. It’s not just a place to display your resume of current and past achievements in your career, but a network you can use to reach out and connect with other professionals in your industry. You can use it to facilitate job […]

Optimizing Your Social Media Profiles For Network (Internal) Search

What if I told you that you only had 55 – 160 characters to tell the world what your business does? Could you do it? If not, now is the time to practice that super short and sweet elevator pitch, because that may be all you have. The following is how social media profiles for […]

How to get 4000+ Tweets in 3 days! (The Power of Free)

Giving stuff away for free seems like a no-brainer to get traffic and hopefully conversions. The million dollar question is – what should you give away? I ask this question of small businesses and startups that do not have a significant marketing budget to give away insanely cool prizes like Vacation Stays at a Sandals […]