Dear Future or Current Wagepoint Community Member,

More than once, I’ve been asked — “Why did you get into payroll?”

It’s a fair question because this problem has been solved before and in a few different ways. But, personally, I wanted to do things differently.

Wagepoint is built just for small businesses and the bookkeepers and accountants who serve them. That goes for everything from product features and pricing to how we define our customer model — in a way that ensures our customers feel like Wagepoint is a friend who just happens to know a lot about payroll.

Unlike some of our competitors, we aren’t tempted to go “upmarket” and serve medium or large businesses because that would inevitably lead to sacrificing the needs of the small business. And that would go against our core mission.

Small businesses represent some of the most passionate, hardworking people we’ve met. For these folks, this isn’t just a job, it’s about life itself. This is what makes it easy and natural for us to champion them.